Santa Cruz County Holiday Fair – Visitor & Vendor Info

🎄 The Santa Cruz County Holiday Fair (also referred to as the Heritage Holiday Craft Fair) is a festive holiday craft and gift fair held at the Santa Cruz County Fairgrounds in Watsonville, California. Visitors can shop handmade crafts, holiday gifts, antiques, collectibles, toys, and seasonal treasures while enjoying food and holiday lights.

✨ This guide shares event dates, hours, location information, vendor resources, and helpful tips for visitors planning a holiday shopping trip.

Updated: 2026

🎁 Holiday Fair Details

  • Dates: December 4-5, 2026
  • Hours: Noon to 9:00 PM each day
  • Location: Santa Cruz County Fairgrounds, 2601 East Lake Avenue, Watsonville, CA 95076
  • Event Type: Holiday craft fair, handmade gifts, seasonal shopping, food, and holiday lights
  • Special Feature: Admission includes walk-through access to Sparky’s Holiday Lights, which turn on at 5:30 PM
📌 Official Event & Vendor Information

📍 Holiday Fair Location

✨ What to Expect at the Santa Cruz County Holiday Fair

🎁 Visitors can browse three large buildings filled with handmade crafts, holiday gifts, antiques, collectibles, toys, seasonal décor, and one-of-a-kind finds from returning and local vendors.

🍴 The event also includes food favorites from the Heritage Holiday Kitchens, making it easy to shop, enjoy dinner, and spend time with family or friends during the holiday season.

🌟 A special highlight is walk-through access to Sparky’s Holiday Lights. The lights turn on at 5:30 PM, creating a festive evening experience with thousands of twinkling lights throughout the fairgrounds.

🎅 The fair is designed as a family-friendly holiday celebration and a festive kickoff to the holiday season in the Pajaro Valley.

📌 Vendor applications and yearly updates are managed directly through the official Fairgrounds Foundation event page, which helps keep application details current.

❓ FAQs

  • Is this a handmade holiday shopping event? Yes, the fair features handmade crafts, gifts, antiques, collectibles, toys, and seasonal shopping.
  • Where is it held? Santa Cruz County Fairgrounds in Watsonville, California.
  • What time do the holiday lights come on? Sparky’s Holiday Lights turn on at 5:30 PM.
  • Can artists apply? Yes. Artists should use the official Fairgrounds Foundation event page for current vendor information.

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